Why Individual Giving Strategies Often Don’t Work for Communities of Color
Is there a difference in contributions from individual donors in communities of color, compared to historically white communities? This npEngage article by Vu Le argues that there is. Vu points that grouping all communities and donors in one category is detrimental to the success of Nonprofits, and that the key to survive in any walk of life is to understand the cultural context of a community to shape one’s platform.